Hi. I’m Juli.
I build marketing machines and teams that punch above their weight.
I’m a full-stack marketer who has built the end-to-end marketing function for several companies from the ground-up … oh, and executed it as well. If you’re ready for a marketing strategy, but your budget isn’t ready to hire a marketing team, let’s talk.
Have marketing questions? Ask me.
LEADERSHIP
ROLES
Chief Brand Officer
Nextologies
VerticalXchange
Chief Marketing &
Business Development Officer
Badger Fortress
Director of Marketing
30%
Average client revenue growth
20+
Years of experience
7
Industries, from cybersecurity to nonprofits
Ways to work together
Pricing is scoped to your goals after a conversation about whether you need ongoing leadership
or a defined deliverable.
RETAINER
Fractional Leadership
Ongoing senior direction:
strategy
team and agency management
reporting your board can trust
PROJECT
Defined Engagements
A brand refresh, a go-to-market strategy, a product launch, or a marketing audit—with a clear scope and cost up front.
SYSTEMS
AI-Powered Marketing Ops
Custom AI agents and automated workflows for content, research, and reporting, built by me and handed off to your team to run.
INDUSTRIES I’VE LED MARKETING IN
Cybersecurity
B2B & SaaS
B2C and DTC
Nonprofits
Meetings & Events
Media Tech Arts & Publishing
Questions, Answered.
Have a question that isn’t answered here? Ask me.
What is a fractional chief marketing officer (CMO)?
A fractional CMO is a senior marketing executive who works with your company part-time or on a defined engagement, delivering the strategic judgment of a full-time CMO without the full-time cost. It's the right fit when you need someone to set direction, build the team or systems, and own outcomes, but you're not ready (or don't need) a six-figure full-time executive.
How much does a fractional CMO cost?
Fractional CMO pricing depends on how the engagement is structured.
A retainer engagement is an ongoing monthly arrangement—you're paying for consistent access to senior marketing leadership over time, whether that's a set number of hours per week for strategic guidance or a more embedded role managing your team and marketing operations day-to-day.
A project-based engagement is priced for a defined scope with a clear start and end date (a brand refresh, a go-to-market launch, a marketing audit, etc.) so you know the full cost upfront rather than committing to an ongoing relationship.
I scope pricing after understanding your specific goals, since the right structure (and cost) depends heavily on whether you need standing leadership or a defined deliverable.
How do I know if my company is ready for a fractional CMO?
Your company is likely ready for a fractional CMO if you need senior marketing strategy and leadership, even if you're not (yet!) ready for a full-time executive. A few common signals:
You have a marketing function (a small team, contractors, or agencies) but no one setting overall strategy or measuring outcomes.
You're entering a new stage: a funding round, a new product launch, a new market. You need experienced judgment to guide it.
Your current marketing efforts feel scattered or reactive, without a clear plan tying them together.
You've outgrown ad hoc marketing help, but the budget or timing isn't right for a full-time CMO hire.
Your leadership and/or board want more rigorous marketing reporting and strategy than you currently have in place.
If several of these sound familiar, a fractional CMO is usually a lower-risk, lower-cost way to get the senior-level direction you need without resorting to a full-time hire.