Hi. I’m Juli.
I build marketing machines and teams that punch above their weight.
Have marketing questions? Ask me.
I’m a full-stack marketer who has built the end-to-end marketing function for several companies from the ground-up … oh, and executed it as well. If you’re ready for a marketing strategy, but your budget isn’t ready to hire a marketing team, let’s talk.
Cybersecurity
Media Tech
Events & Meetings
Nonprofits
B2C & DTC
Arts & Publishing
B2B & SaaS
20+
Years of experience
30%
Average increase in high-intent social media following
30%
Average client revenue growth
Some Questions and Answers
A fractional CMO is a senior marketing executive who works with your company part-time or on a defined engagement, delivering the strategic judgment of a full-time CMO without the full-time cost. It's the right fit when you need someone to set direction, build the team or systems, and own outcomes, but you're not ready (or don't need) a six-figure full-time executive.
What is a fractional chief marketing officer (CMO)?
Fractional CMO pricing depends on how the engagement is structured.
A retainer engagement is an ongoing monthly arrangement—you're paying for consistent access to senior marketing leadership over time, whether that's a set number of hours per week for strategic guidance or a more embedded role managing your team and marketing operations day-to-day.
A project-based engagement is priced for a defined scope with a clear start and end date (a brand refresh, a go-to-market launch, a marketing audit, etc.) so you know the full cost upfront rather than committing to an ongoing relationship.
I always scope pricing after understanding your specific goals, since the right structure (and cost) depends heavily on whether you need standing leadership or a defined deliverable.
How much does a fraction CMO cost?
Your company is likely ready for a fractional CMO if you need senior marketing strategy and leadership, but you're not ready for (or simply don't need) a full-time executive. A few common signals:
You have a marketing function (a small team, contractors, or agencies) but no one setting overall strategy or measuring outcomes.
You're entering a new stage: a funding round, a new product launch, a new market. You need experienced judgment to guide it.
Your current marketing efforts feel scattered or reactive, without a clear plan tying them together.
You've outgrown ad hoc marketing help, but the budget or timing isn't right for a full-time CMO hire.
Your leadership and/or board want more rigorous marketing reporting and strategy than you currently have in place.
If several of these sound familiar, a fractional CMO is usually a lower-risk, lower-cost way to get the senior-level direction you need without resorting to a full-time hire.
How do I know if my company is ready for a fractional CMO?
